NEWS
RELEASE
FOR
IMMEDIATE RELEASE
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Media
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Darren
El-Abd |
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(210)
375-9517 |
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November
22, 2006 |
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2
pages |
The
#1 Mediterranean Gourmet Foods Brand in the Middle East and
(
According
to Fouad El-Abd, President of California Garden Products, Inc., it is a
great honor to be associated with NASA and to be included on the mission.
We wish the crew the very best of luck on their voyage. I have been
telling people for years that our award-winning hummus snacks are out of
this world. Our products offer
convenience, great taste, and are a much healthier alternative to many of
the processed, junk-packed snacks on the market today.
Our
all-natural snackpacks are low in fat, and contain no preservatives, trans
fats or cholesterol. Our snacks come with a 3 oz can of hummus and is
packaged with all natural Carr’s brand water crackers and little spoon
creating a delicious convenient snack for people on the go. Most
importantly, the Hummus Snacks
are shelf-stable and do not need to be refrigerated until after they’re
opened.
Hungry
Sultan Hummus Snack Packs
come in four delicious flavors: Original,
Spicy, Roasted Garlic and Sun-Dried Tomato.
They can be purchased online on the Hungry Sultan website at www.hungrysultan.com
and also on www.Amazon.com.
Our products can also be found at many convenience stores
nationally.
The
founder of
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NEWS RELEASE FOR IMMEDIATE RELEASE
HUNGRY SULTAN HUMMUS IS SETTING THE TREND FOR HEALTHY SNACKS ON-THE-GO The #1 Mediterranean Gourmet Foods Brand in the Middle East and Africa is now available in the US!
(Lake Forest, CA) Retailers, it is time to junk the junk food! Today's consumers are refusing to nosh on the high-calorie, nutrient-empty products saturating supermarket and convenience store snack food aisles, opting instead for healthy mini-meals like Hungry Sultan Hummus Snack Packs from California Garden. The snack food aisle is a daily destination for up to nine out of ten Americans, and they are spending $45 billion and counting every year. But don't let the numbers fool you. Consumers are eating chips, cookies, and other "unhealthy" snacks much less frequently; instead they are boosting their intake of healthier items, and the snacking population is declining in the face of these new trends, down an unprecedented one-third in recent years. [1] What does this mean for the supermarkets and convenience stores throughout the United States? The onus is on the retailers to stock products that reflect the shifting long-term health trends of their consumers. According to The International Dairy, Deli, and Bakery Association's State of the Industry Report for 2005, Today's health-conscious Americans are moreinterested than ever in "new and different foods", [2] and they are looking to retailers to provide them with good-for-you choices in grab-and-go packaging that compliment their "several-small-meals lifestyle." [3] The win-win solution for retailers and consumers alike is the mightiest of mini-meals from California Garden, the "Hungry Sultan Healthy Lunch To Go! All Natural Hummus with Carr's Table Water Crackers Snack Meal." The shelf-stable, single-serving cans seal in freshness, ensuring that hummus is no longer a stand-alone snack relegated to the refrigerated section. Retailers will also benefit from the pleasing package, replete with crackers, that is sure to catch the eye of choosy snackers looking for the ideal healthy and convenient snack. Hungry Sultan Healthy Lunch To Go! All Natural Hummus with Carr's Table Water Crackers Snack Meals:
The founder of California Garden, Fouad El-Abd, graduated with a Food Science degree from Cal Poly State University and an MBA from Santa Clara University prior to opening up his first canned good production plant. Some 30 years later, California Garden, currently the #1 Mediterranean Foods Brand in both the Middle East and Africa is packed in over twenty countries and offers over 250 items.
California Garden is located at 14 Rancho Circle, Lake Forest CA 92630. You may reach California Garden by phone at 1 (949) 215-0000 or by fax at 1 (949) 215-0965. Please visit them on the web at www.hungrysultan.com for product information. You may also contact Cristina Romeo at Christie Communications, Inc., 1165 Coast Village Road, Suite M, Santa Barbara CA 93108. Phone: 1 (805) 565-4122. Fax: 1 (805) 565-4129. Email: cromeo@christiecomm.com.
[1]
Moran,
M (December 1, 2005). The New Snack Is Healthy. Retrieved on
9-Jan-2006 from the Gourmet Retailer website on the World Wide
Web:
[2]
Mellgren,
J (January 1, 2006). Evolving Food Trends. Retrieved on 9-Jan-2006
from the Gourmet Retailer website on the World Wide Web: [3] Moran, M. The New Snack Is Healthy. |
